Why Use Social Media?

Social Media Marketing is one of the fastest growing marketing sectors. It’s constantly evolving, user created content, that when steered correctly, can create a huge impact for all business types.

We like to practice what we preach; Your Face Here has never used any form of advertising other than Social Media Marketing and strong word of mouth!

Here are just a few reasons why Social Media is an essential asset for any business!

  • 50% of mobile Internet traffic in the UK is for Facebook!
  • 80% of companies use Social Media for recruitment.
  • While you read this 100+ hours of video will be uploaded  to Youtube.
  • We no longer search for news, the news finds us…
  • We no longer search for products and services, they will search for us via Social Media.
  • The fastest growing segment on Facebook is 55-65 yr old females – all audiences are out there!
  • There are 60 million status updates happen on Facebook daily.
  • Britney Spears has more Twitter  followers than the populations of Sweden, Israel, Switzerland & Ireland.
  • Facebook tops Google for weekly traffic in the U.S.
  • Social Media has taken over pornography as the #1 activity on the Web.
  • 1 out of 8 couples married in the U.S.  met via Social Media.
  • Facebook added over 200 million users in less than a year.
  • iPod application downloads hit 1 billion in 9 months.
  • If Facebook were a country it would be the Worlds third largest.
  • Generation Y and Z consider email passé.
  • Some universities have stopped distributing email accounts – instead they are distributing eReaders/iPads/Tablets.
  • Youtube is the second largest search engine in the World
  • Wikipedia has over 15 million articles – studies show its as accurate as Encyclopedia Britannica.
  • There are over 200,000,000 Blogs – this is the true power of word of mouth!
  • 25% of search results for the Worlds top 20 largest brands are links to user- generated content – 34% of bloggers post opinions about products and brands.
  • People care more about how their social graph ranks products and services than how Google ranks them .
  • 78% of consumers trust peer recommendations.
  • Only 18% of traditional TV campaigns generate a positive ROI.
  • 90% of people skip ads via TiVo/DVR
  • Kindle eBooks Outsold Paper Books at Christmas
  • Social Media isn’t a fad, it’s a fundamental shift in the way companies communicate with their audience!

    “Social Media is the crack cocaine of the internet – we want it, need it and we go into withdrawal when we don’t get enough of it.” David Armano, Digital Strategist